Pressed Extracts is a brand concept for a cannabis oil company focused on clean, additive-free vape cartridges. The identity features a minimalist logo with two bars that appear to squeeze the type, referencing the rosin press process used to create the extracts. The color palette pairs cream white with earthy green tones, subtly alluding to the cannabis plant while maintaining a clean, modern aesthetic. Deliverables included the logo, brand guidelines, social media ads, product mockups, billboard advertising, headquarters signage, and business cards, all designed to establish a cohesive, versatile brand presence across digital and physical platforms.